Persuasive Storytelling Science

anonymous 120 views Created 8 months ago

Persuasive storytelling relies on the **science of human behavior** to influence attitudes and drive action.

Key Principles:

Message Framing: Present information in a way that aligns with the audience's beliefs.
Emotional Triggers: Use emotional storytelling to connect with the audience on a personal level.
Social Proof: Demonstrate that others have taken the desired action, creating a sense of conformity.

By applying these principles, communicators can **craft narratives that engage**, persuade, and inspire audiences to action.

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